Beyond Custom Websites » Web Industry News & Trends

BCW Service Feature: Reputation Management

May 24, 2017
Globe with Tablet and Websites

Beyond Custom Websites provides comprehensive reputation management to keep your online presence responsive and up-to-date. We’ll even take care of the gray area when it comes to miscommunication and other unpleasant issues that can sometimes come with running a business. Your reputation should be held to the highest standards, as this has the power to…Read More

Ecommerce and Customer Service

May 12, 2017
SEM and SEO message on blackboard and held by businessman

When it comes to operating as an e-commerce business in today’s digital world, customer service has never been more important. The customer experience, or CX, is quite the influencer when it comes to deciding whether or not to work with a particular vendor. According to SiriusDecisions, CX is especially imperative for at least 80 percent…Read More

BCW Product Feature: Search Engine Marketing Campaigns

May 4, 2017
Blur store and bokeh light with address bar, online shopping background, business, E-commerce

At Beyond Custom Websites, we are your Search Engine Marketing (SEM) experts. We offer strategized SEM campaigns that are tailored and streamlined to your ultimate business goals. Our team of writers, developers, and account managers will work for you to create a campaign that makes your products or services stand apart from the rest. We…Read More

Top Conversion Tactics

April 28, 2017
Increase conversion rates

One of our top goals at Beyond Custom Websites is maximizing the amount of conversions that occur on your website. We work hard to add all of the features you need in order to effectively drive traffic to your business website, and keep the audience there long enough to boost these conversion rates. Sales are…Read More

The Art of Home Pages

April 20, 2017

We know that web design is always evolving as our digital culture continues to shift and with that, our attention spans now appear shorter than ever before. This is evident through Snapchat’s 10-second rule and Twitter’s 140 character limit. However brief and to the point, these platforms have quite the impact on the way users browse…Read More

A Beginners Guide to Search Engine Optimization (SEO)

April 13, 2017
SEO brings users to your website

Search Engine Optimization, or SEO for short, is the practice of adding specific keywords to webpage content that increases a site’s ranking in search engine results. It also involves backend use of title tags, meta descriptions, alt tags, and other best practices in order for the search engines to crawl the site. SEO is as…Read More

If You’re a Brand Without Social Media, Are You Even Really a Brand?

April 6, 2017
Social Media Marketing Concept

If you’re a brand without social media, are you even really a brand? Phones, tablets, laptops, and even gas station pump TVs are just some of the many places people are exposed to information digitally every day. With this many avenues vying for consumers’ attention, you can understand why it’s so important to establish an…Read More

Creative Web Features at BCW

March 27, 2017

Beyond Custom Websites creates dynamic web designs and features for small to medium sized businesses in every industry. There are a number of specific web-related questions you might want the answers to, with several topics to cover. Below are a few ideas and suggestions regarding what pages or features to discuss with your web team…Read More

3 Steps to Discovering the Best Keywords for Your Business Website

March 7, 2017
SEO Performance Concept. Closeup of Landing Page on Mobile Computer Screen in Modern Meeting Hall. Blurred Image. Selective focus. 3D Render.

Beyond Custom Websites specializes in SEO to ensure your business websites are ranked higher in search engine results and found by more users searching for certain products or services. With the help of Moz, we have learned there are 3 specific steps to discovering the best keywords to use within your content.   Step 1:…Read More

CSS 101

February 24, 2017
Globe with world map and circuit board in background (Digital)

Beyond Custom Websites specializes in Cascading Style Sheets, or CSS, for custom websites that make a difference for your small to medium sized business. CSS provides many essential style benefits that bring our websites to the forefront. We want to share with you a few points from our web developers as we provide white label…Read More